"Have no fear of perfection -- you’ll never reach it." -- Salvador Dali, artist

Erik Of London creates brands with purpose. We believe in fashion as a vehicle for personal expression. 

Join our lifestyle.

We do not know how to conform and cannot be put in a box. It is our lifestyle. we call it “THE LIFE”.

 We enjoy what we do.

We are a group of designers with a deep passion for our craft.

 We harness creativity and design for the benefit of our outstanding customers. 

 We empower the creative vision of talented and meaningful people.

We do it for a reason.

We believe that creativity and design can change lives and improve the world we live in.

We do things differently.

We deeply value sustainability and only produce limited series collections with minimal waste and a reduced carbon footprint. 

Welcome to “The LIFE”

- Erik Of London -